Blog
Practical notes on dynamic links, QR codes, and getting the most from Redirectli.
QR code best practices for marketing and events
Placement, contrast, landing pages, and how dynamic links reduce risk when plans change.
Trade show booth QR: demos, lead capture, and post-show follow-up
One stable scan target for the week, with room to promote today’s session and tomorrow’s giveaway without new print.
Privacy, consent, and short URLs in regulated industries
Disclosures, data minimization, and why editable redirects are not a substitute for lawful processing.
A/B testing landing pages when the entry URL cannot change
Swap destinations behind a stable short link or split traffic at the edge without reprinting QR codes.
Getting started with dynamic links and QR codes
Why editable destinations matter, and how to use Redirectli to ship campaigns without reprinting codes.
Short links in email and SMS: length, tracking, and clarity
Fit character limits, preserve click confidence, and avoid looking like phishing when you text or mail a URL.
QR on retail packaging: registration, recipes, and recalls
Plan packaging codes for long shelf life—editable destinations, regulatory copy, and global-friendly landing pages.
Broken outbound links: SEO myths, UX reality, and redirects
What happens when partners sunset pages you linked to—and how editable redirects reduce cleanup work across your site.
Mobile deep links, app stores, and the graceful web fallback
How smart redirects can send installed users into the app while everyone else still lands somewhere useful.
Measuring offline-to-online lift with stable entry links
Use one QR or short URL per placement or period so billboards, mailers, and booths show up clearly in analytics.
Branded short domains: trust, email deliverability, and QR scans
Why your own hostname beats generic shorteners for customer confidence and consistent recognition across channels.
Event check-in QR codes: flow, trust, and last-minute changes
Design attendee-facing links for queues, Wi‑Fi quirks, and the inevitable venue or form URL swap.
QR menus that survive price changes and seasonal rotations
Why printed codes should point at editable destinations, and how to keep scans fast in dim dining rooms.
Link-in-bio pages vs. a single smart short URL
When a multi-link hub helps, when one dynamic destination is enough, and how to change either without breaking your profile.
Using UTM parameters with short links without ugly URLs
How to tag campaigns for analytics while keeping public links clean, memorable, and easy to share.